Day One Agency
Fresh thinking. New energy. Every day is Day One.
Founded in 2014, Day One Agency is a creative communications agency with…
Fresh thinking. New energy. Every day is Day One.
Founded in 2014, Day One Agency is a creative communications agency with the ambition of moving the world with stories that earn a place in culture. By connecting brand truth to fan truth, Day One is helping established brands reach and engage the next generations.
Combining the best of creative, communications, social, and insights we’ve imagined a modern brand and culture agency, attracting world-renowned brands to the agency including Amazon, American Express, Chipotle Mexican Grill, Nike, e.l.f., Yahoo! and Beam Suntory. Day One has topped the list of the industry’s fastest growing independent agencies since we started and become the go-to agency for connecting with the most coveted audience, Gen-Z. Have questions? Click here to AskGenZ.
Culture doesn’t sleep in 2024, and to shepherd our clients and collaborators through this ever-changing world we’ve published our 4th annual Predictionary. Part prediction, part dictionary, our guide identifies and contextualizes the year’s culture-shaping forces. Read it here, or listen to the team discuss on Day One FM.
Day One operates creative hubs in New York, NY, Los Angeles, CA, Chicago, IL, and Portland, OR.
News
PREDICTIONARY '24: Welcome to our dictionary for the future
Predictionary: Part-dictionary, part-prediction breaking down a series of words that will define the year ahead. Our 2024 edition brings fresh perspective (and maybe also a laugh) to your scroll in the year ahead.
Work
e.l.f. Cosmetics: Divine Skintervention
You don’t have to be a certified esthetician to know that some skincare transgressions are just … sinful. And well, it turns out the temptation to commit such heinous asks can be attributed to a sneaky devil on your shoulder, per e.l.f. Cosmetics’ first global campaign for e.l.f…
Chipotle’s It’s Corn!
When an interview with 7-year-old Tariq, describing his favorite food — corn — went viral (spreading into every kernel of culture), Chipotle knew they had to act fast. Thanks to its famous Roast Chili-Corn Salsa, Chipotle recognized a unique opportunity to connect with its audienc…
Lyft: Women+ Connect
The Challenge: Showcase Lyft’s commitment to making rideshare better for all. This fall, Lyft debuted Women+ Connect, a new feature that prioritizes matches between women and nonbinary drivers and riders if a rider prefers. To set the tone, we secur…
Specialties
Awards
Award |
Year |
Project |
Role |
---|---|---|---|
AdAge A-ListSocial Media/ Influencer Agency of the Year2022
|
2022 | N/A | Agency |
Adweek 100 Fastest Growing AgenciesFastest Growing Agencies2023
|
2023 | Agency | Agency |
Campaign US Agency of the YearIndependent Agency of the Year2023
|
2023 | Agency | Agency |
Ad Age Agency A-ListAgency A-List2024
|
2024 | Agency | Agency |