FCB West
FCB West
Work
Levi's: Use Your Vote
Levi's is going all in to get voters out -- casting their ballots on Election Day. Ahead of National Voter Registration Day on Sept. 25, the 165-year-old denim brand is debuting a new TV spot encouraging voting. It will also host voter registration booths in select stores and sell a limited edit…
Upgrade
Dockers continues its "Always On" campaign, in which the brand's khakis inspire confidence in men, with a couple of new light-hearted spots showing how they could get you a flight upgrade or make you popular in th…
Clean Matters Launch
Clorox has a new purpose. If you thought it was just about getting white clothes whiter, cleaning up after floods and generally eliminating biological filth, you're woefully wrong. A new "Clean Matters" campaign from FCB, which won the account last year, aims to "shift the perception o…