George P. Johnson
GPJ is the world’s leading experiential marketing agency. We create integrated experiential programs that leverage online, mobile and physical brand interactions fueled by data.
GPJ is the world’s leading experiential marketing agency. We create integrated experiential programs that leverage online, mobile and physical brand interactions fueled by data.
Auburn Hills, MI 48326
United States
News
Experience Marketing Agency GPJ Opens Las Vegas Fabrication Facility
George P. Johnson (GPJ), the world’s leading event and experience marketing agency and a member of the Project Worldwide network, takes a major step forward in its sustainability initiatives by opening a state-of-the-art fabrication warehouse in Las Vegas. The new facility will enable large scale material recycling and limiting the carbon footprint for a wide variety of events and conferences that are held every year in one of the nation’s busiest conference hubs.
Work
Calling All Gamers: Call of Duty®: Next
In 2022, Call of Duty® had a ton of new product announcements, including three exciting games. Knowing the culture blast radius this would set off, the team turned to gaming and experiential experts OS Studios and George P. Johnson Experience Marketing (GPJ) to craft one of the biggest announcem…
Gibson Garage: Setting the Stage for Experiential Retail
Iconic guitar brand Gibson tapped Project Worldwide agencies GPJ, G7 Entertainment Marketing and Shoptology to design a unique experiential retail space that would not only draw people in, but also make them want to stay. The result? The company’s brand new 8,000 square foot interactive flagship…
Nissan Celebrates In Style At The Dubai Expo
Honoring both the heritage of Nissan and ushering in the future of mobility, the landmark 70th anniversary of the Nissan Patrol had the potential for a truly epic launch. As the official automotive partner of the Dubai World Expo 2020, and with the world’s largest 360-degree canvas at the ready,…
Specialties
Awards
|
Award |
Year |
Project |
Role |
|---|---|---|---|
Campaign Global Agency of the YearExperiential Agency2022
|
2022 | GPJ - Silver | Experiential Agency |
Adweek Experiential AwardsBest International Experiential Activation2022
|
2022 | Nissan @ Dubai Expo | Experiential Agency |
EX AwardsBest Hybrid Event Program2022
|
2022 | Dreamforce 2021 | Experiential Agency |
Exhibitor Corporate Event AwardsJudge's Choice: Best Customer Conference/Event2023
|
2023 | Cisco Live! 2022 | Experiential Agency |
