Night After Night
Night After Night sparks connection between brands and people through the shared values found in the sights, sounds, and stars that run the night.
Founded by Elliott Phear and Casey McGrath and made up of music, entertainment and…
Night After Night sparks connection between brands and people through the shared values found in the sights, sounds, and stars that run the night.
Founded by Elliott Phear and Casey McGrath and made up of music, entertainment and production veterans, the agency’s strategic planning, talent partnerships, in-house content studio and always-on approach to engagement have driven business results for clients including Jameson Irish Whiskey, Martell Cognac, Tequila Avion, Kings of Leon, Trojan Brand Condoms, and many more.
News
Night After Night CCO Casey McGrath featured in Billboard
Casey McGrath is one of music's most sought-after matchmakers. His job: pairing brands with contemporary artists that of late have included Quavo, Anderson .Paak and 21 Savage. “We are the agency that runs the night,” says the 40-year-old Trenton, N.J., native. “That’s when consumers are the most open, which is the most exciting time to connect with them.”
Read more at Billboard.
Work
Jameson Irish Whiskey: Love Thy Neighborhood
In the past eight years together, Night After Night has served as Jameson’s lead strategic and creative agency for all marketing programming here in the U.S. (content, social, music programs and partnerships, experiential, trade marketing, and more.). In that time, we’ve helped Jameson quadruple…
Avion Tequila: Depart. Elevate. Arrive.
After years of success, Avión was facing an increasingly competitive tequila market and an increasingly fickle consumer. Night After Night needed to not only update the brand’s positioning and look and feel to better speak to today’s “experience collector mindset,” but also to imagine and create…
Martell: Make Your Statement
We challenged the House of Martell, a 300-year-old brand, to shake up the status quo by Making a Statement, and we’re now encouraging Martell’s core audience to make theirs too. Repositioning the brand with our #MakeYourStatement campaign, we’re debuting new partnerships with some of culture’s m…
Specialties
Awards
|
Award |
Year |
Project |
Role |
|---|---|---|---|
Clio Entertainment AwardsDigital/Social |
Kings of Leon | Agency Creative | |
Webby AwardSocial, Celebrity/Fan Category |
Kings of Leon | Agency Creative | |
Shorty AwardBest in Music |
Kings of Leon | Agency Creative |
