Joselyn Bickford
Work
Philadelphia Cream Cheese: Cows
Philadelphia Cream Cheese is using visual sleight of hand in fun out-of-home ads that appear to show the distinctive pattern of dairy cows—but actually feature the product in disgui…
NotCo: Mayo Haters
If you hate mayonnaise, then you’re going to hate NotMayo as well. That’s the message in the first creative campaign for NotMayo, the plant-based version from Kraft Heinz and The Not Company. The work, from Gut, shows mayonnaise haters taste-testing sandwiches, burgers and fr…
Delimex: Street Views Stores
Google Maps can help you find just about anything—except for local taco trucks and stands in Los Angeles. Now, Delimex Taquitos hopes to change that. For its latest campaign from Gut Miami called “Street Views Stores,” the taquitos maker is highlighting seven Mexican street-style food …