Rafael Donato
Work

Android: iPager
Apple just released its snazzy new iPhone 15, but Google says it’s hardly better than a 1980s-era pager—at when it comes to its texting technology, which c…

Dove: Injectable Billboard
Some 50,000 Canadian teens 14-17 have had injectables for cosmetic purposes. Also, 74% of Canadian girls 14-17 want to change at least one thing about their appearance, and 62% wish they were more beautiful. These troubling statistics led Dove to its latest advertising installation—a b…

Trident: Chew the Vibes
Trident is promoting its new Sour Patch Kids gum on TikTok in a tie-up with R&B singer star Chloe Bailey—it's asking viewers to chew to the beat of her new song. Bailey, who goes by the stage name Chlöe, has recorded a special music track for the campaign called "Trident Vibes" tha…