Rob Carducci is a Creative Director, Copywriter, and former Art Director with 20+ years of experience who has won nearly every major industry award and has worked for advertising agencies everywhere from Amsterdam to Boulder to Los Angeles to New York to Manchester.

Rob recently conceived the five-part documentary series, 'I'm Also a Doctor,' for digital banking platform, Laurel Road for Doctors (KeyBank). 'I'm Also a Doctor’ was published across dedicated microsites, Laurel Road's social channels, VICE News' social channels, and broadcast in primetime on VICE TV. The series reached 22MM+ impressions with 500+ comments discussing the critical topic of how pursuing passions improves mental health and job performance among physicians. All episodes met or exceeded VICE's Video Completion Rate benchmark with the most popular episode at 44% above benchmark. This multichannel campaign also delivered an 18% increase in website users among the brand's targeted doctor audience.

Rob is perhaps best known for the PSA he created for States United to Prevent Gun Violence, hailed as "The Best Gun Control Commercial Ever" by MSNBC. In one day, with no media budget, the PSA spread to 180 media outlets and increased site traffic by 736%. In one week, the PSA received 1MM+ views, 760K Facebook shares, increased site traffic by 3180%, and inspired thousands and thousands of petition signatures.

In his spare time, Rob hangs out with his long-haired Chihuahua, Gus, accumulates vintage guitars and avidly consumes the news.