Zachary Bautista
Work

Heinz Ketchup: Smack for Heinz
Chicagoans are famously averse to putting ketchup on hot dogs, with some restaurants declining to serve the condiment altogether. Now, Heinz is punching back with billboards launching today that dispense ket…

Heinz: Tattoo Bottle
Fans of Heinz have been known to get its iconic ketchup logo and bottle tattooed on their bodies over the years. But now the company is getting in on the niche trend by creating the first official Heinz tattoo stencil. And customers yearning for some branded ink can find it right on the product’…

Wonder Bread: It Starts With Wonder
The pop-art Wonder Bread branding is instantly recognizable. And now, the brand is leaning into its pop-culture bona fides in Canada with a campaign built around fan-made a…