Watch: Inside America's hottest brands—with execs from Zoom, Crocs, Clorox, Headspace and more
Today’s hottest brands are both new and established, but these buzzy marketers all have one major thing in common—they’ve been able to maintain their brand health through the pandemic. We talked to some of the executives behind these brands to find out how they got to where they are today, and look at what’s ahead for them in 2020.
On Ad Age's "Marketer's Brief" podcast, we recap key takeaways from the event, dig deeper into the full list of Hottest Brands and look back at our 2019 list to evaluate which brands are still hot a year later, and those that cooled off. Take a look at the full 2020 list here, and look back at the 2019 list here.
INSIDE AMERICA'S HOTTEST BRANDS AGENDA
Deborah Hyun, VP of Global Marketing, Headspace; Janine Pelosi, Chief Marketing Officer, Zoom Video Communications
Nick Kokonas, Founder and CEO, Tock
Heidi Cooley, Head of Global Marketing, Crocs; Stacey Grier, Senior VP and Chief Marketing Officer, The Clorox Company; Bill Tine, VP of Marketing, King Arthur Baking Company