Is Facebook Giving Away the Milk for Free? Ad Age Outlook Episode 36
With marketers getting all those "likes" and fans on Facebook for free, will they start to wonder why they should bother paying the social-networking company for ads? Or will Facebook decide it doesn't have to give away the farm. Editor at Large Jack Neff talks turkey with host Bob Knorpp. Also, Reporter Maureen Morrison talks about Starbucks' rise to become the No. 3 food chain in the U.S. and Managing Editor Ken Wheaton on the $11B hole in the economy that would result if an NFL lookout meant no Super Bowl.