AdAge Encyclopedia Michael Conrad & Leo Burnett (Lurzer, Conrad) Published on September 15, 2003. Gift Article Gift Article. 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. URL copied to clipboard! × READ THIS NEXT Ohrbach's In this article: AdAge Encyclopedia Most Popular How Gen Z’s Halloween obsession is boosting brand marketing in 2024 PayPal’s biggest US campaign ever stars Will Ferrell Apple makes history with Emmy win for ‘Fuzzy Feelings’ WHAT TO READ NEXT Ohrbach's Census MTV, Influence of Motion Pictures, TV and Literature, Representations of Advertising in Havas Fashion and Apparel Casadevall Pedreno Production: Commercials