Kim Kardashian Settles Up With Old Navy Over Look-Alike TV Ads

No More Dispute Over C-U-T-E

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Guess Old Navy couldn't keep up with Kim Kardashian's lawyers.

More than a year ago we wrote about the starlet filing suit against the retailer, seeking as much as $20 million over an Old Navy TV commercial called "Super C-U-T-E." Kim was angry that the ads violated her publicity rights by using an actress that looked just like the reality star.

Her lawyer Gary Hecker told the Associated Press today that Old Navy agreed to settle the lawsuit, which suggested that the company's use of that look-alike -- whose name is Melissa Molinaro and has a bit of a reality-TV presence in her own right -- would confuse her fans about her actual endorsements. The Kardashians are nothing if not ubiquitous and so it's no surprise that Kim has a long list of endorsement deals, including a clothing line at Sears and a set of nail polish hues with OPI, not to mention her own stores called Dash.

Mr. Hecker told the AP that "the lawsuit was resolved to the mutual satisfaction of the parties," but would not elaborate. Gossip site TMZ claims that Kim managed to win "big bucks" from Old Navy, which didn't respond to a request for comment from us by press time.

Meanwhile, the diva is focusing on using her real likeness in ads, tweeting yesterday: "‏@KimKardashian Shooting a commercial under water today! Its a lot harder than it looks!"


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