LivingSocial's Rolling in Deep Something, All Right

What Does Adele Have to Do With Selling Sushi?

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When I think sushi, I think ... Wait. What?
When I think sushi, I think ... Wait. What?

While all the major daily-deals sites rely on cheesy, pun-laden copywriting to push their offers, a LivingSocial coupon for a sushi-making class today had us fishing to figure out what the company was thinking when they decided to use titles of soul singer Adele's songs to sell the class. Below, the puzzling lyrical pitch:

Thanks to Adele, you've been rolling in the deep lately. But with today's deal from Sushi by Simon, Someone Like You will be Turning the Tables on his or her rolling activity. Pay $99 for a basic sushi-making class for two with two drinks each and a shared take-home sushi-rolling mat (a $200 value). Featured in the New York Daily News and Martha Stewart Living Radio, this fun and edifying session will feed the make-your-own-maki fire that 's burning in your heart. Designed for cooks of all skill levels, these courses use high quality ingredients and are taught by talented chefs. With step-by -step instructions in an intimate environment, you'll become a maki master in no time as you and your partner take turns rolling at a shared station. Best yet, you get to savor your yummy creations. Don't go Chasing Pavements for a fun outing; land this 51%-off deal.

Seriously, does anyone even buy these deals because of the writing? Personally, I'd rather just see the details upfront instead of having to sift through bad jokes or song lyrics.

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