Office Envy as Marketing Tactic

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Some people who work in the sale and marketing of real estate are confined to gopher farms in high-rise office buildings. Others toil away in strip malls. But if you're marketing the Pearl-Qatar, you get your own private island.

"The Pearl-Qatar, the multi-billion dollar offshore island and one of the largest real estate developments in the country is set to be home to a new Sales and Marketing Centre by year-end, company officials said."

Yes, yes. That's nice and all. But this is what we find truly impressive: "In addition to the building itself, the new centre will also have a docking berth for a yacht which will be used to give tours around the island, officials said." That should inspire confidence in even the most jaded of ludicrously rich international playboys.
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