You'd Think Wal-Mart Had a Target on Its Back

By Published on .

Great week for crisis control at Wal-Mart. Yesterday, the New York Times gets some of the best quotes ever from a corporate type:

Wal-Mart's chief executive said yesterday, "I don't care if we are ever here." H. Lee Scott Jr., the chief executive of the nation's largest retailer, said that trying to conduct business in New York was so expensive — and exasperating — that "I don't think it's worth the effort."


Speaking about what he sees as snobbish elites in New York and across the country, Mr. Scott added, "You have people who are just better than us and don't want a Wal-Mart in their community."

Then this from the New Yorker asking if Wal-Mart can co-opt liberals. The premise, of course, is that Wal-Mart is big and bad and backward. And of course Wal-Mart can co-opt liberals. It's already doing so.

Then this from the Times taking a look at Wal-Mart's security as it skulks around in seedy hotels trying to find out if its employees are doing naughty.

UPDATE: Over on Edelman's blog, Richard writes: "I also take exception to the article by Jeff Goldberg in this week's New Yorker Magazine on Wal-Mart, because it is biased and hopelessly one-sided. His characterization of my former colleague, Leslie Dach, now a senior executive at Wal-Mart, is fundamentally flawed. Leslie is a gifted PR man, with a genuine commitment to the environment and social equality. Goldberg depicts our profession as based on spin, hardball tactics and messages, an Orwellian world of mind control. In fact, the best PR is premised on truth and that is why Wal-Mart's leadership on environment, prescription drug prices and affordable products is getting favorable coverage. "
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