Best of 2005 #7: Method "Come Clean"

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An elegantly-designed website for the producer of eco-friendly soaps and cleaning products offers visitors a clean slate—literally. After typing in a confession or dirty secret, your sin appears on a pair of virtual hands before being washed away forever in a virtual sink.

Agency: Crispin Porter + Bogusky Production Company: The Barbarian Group ECD: Alex Bogusky ACD: Franklin Tipton CD: Jeff Benjamin CWs: Jake Mikosh, Larry Corwin, David Gonzalez, Ryan Kutscher, Justin Kramm, Bob Cianfrone, Paul Johnson, Ronny Northrop, Mike Howard, Brian Tierney, Jackie Hathiramani, Evan Fry, Dustin Ballard AD: Mike Ferrare
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