Sony PlayStation Goes Ape

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Sony PlayStation
Sony PlayStation "MonkeyTown"
Planning an end-of-summer escape? Consider MonkeyTown, if you're of the simian persuasion. The online destination created by agency Tequila to promote the PlayStation 2 video game Ape Escape 3 is a veritable primate paradise that can be explored through an interactive visitors map. Must-see attractions include the Museum of Monkey Art (home to monkey-ized versions of famous paintings and sculptures, like "Venus de Monkey"), the Pampered Primate Spa (a customizing tool that lets you makeover a monkey), and Simian Cinemas (an editing feature that lets you splice your own monkey-themed movie trailer).
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