The Cannes Lions will be virtual this year except—as previously reported by Ad Age—for an in-person event hosted by MediaLink at the Whitney Museum of American Art on June 22nd.
The Medialink Live @ The Whitney event will include an afternoon of networking and programming. The day will start with a sit-down lunch at 1 p.m. and programming will take place from 3 p.m.-5 p.m.
MediaLink’s partnered programming will be called "The Business of Creativity," and will be featured on the Cannes Lion Live website that Cannes delegates can access. Some sessions will be filmed virtually and some will take place at The Whitney. Speakers include: Fiona Carter, chief marketing officer, Goldman Sachs; Kate Jhaveri, CMO, National Basketball Association; Jason Horowitz, senior VP-Marketing, Mattel and Steve Stoute, CEO, and founder of UnitedMasters.