FleishmanHillard's Martha Boudreau Steps Down After 27 Years

Exec Turned Washington D.C. Office Into Thriving Public-Affairs Hub

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Martha Boudreau
Martha Boudreau

Martha Boudreau, president of the Mid-Atlantic and Latin America regions of FleishmanHillard and a well-known D.C. vet, is leaving the firm after 27 years.

Ms. Boudreau's last day at the agency will be Thursday, Sept. 12. Her regional management responsibilities will transition to Jack Modzelewski, president of the Americas, "for the immediate future," the firm said.

"I'm considering what the next chapter might be. I've been here 27 years. It's been an outstanding career. I've had great jobs, traveled the world and worked with great people, but it's time to take a look at what the future holds and make space in life to do some things that have been on hold for a while," she said.

While Ms. Boudreau didn't go into detail on her next move, she made it clear that she's not slowing down. She said she expects to be "in the next chapter in the early part of next year."

"We are sorry to see her leave the firm given her many achievements and valued contributions during her long career," said Mr. Modzelewski.

As regional president, Ms. Boudreau worked closely with FH general managers and staff in Washington, D.C., North Carolina, Atlanta, Miami, Puerto Rico, Mexico City and at sibling company Stratacomm.

Public-affairs hub
She joined FleishmanHillard Washington, D.C. in 1986 – one year after the firm began operations there – and by 2008 she grew the office's revenue more than 60%, according to a statement announcing her promotion to regional president five years ago. Today, the office serves as a creative and public-affairs hub, accounting for a large chunk of the PR giant's revenue.

"One of the biggest contributions I made to the firm was finding Kris Balderston and onboarding him," she said. "He's galloping ahead, doing lots of new things. I have great confidence in the office I spent my career building and managing going forward."

Mr. Balderston joined the firm early this year as senior partner and general manager of the Washington, D.C., office, assuming some of Ms. Boudreau's responsibility in the region. He was most recently special representative for global partnerships at the U.S. Department of State.

Another FleishmanHillard sibling, Porter Novelli, also recently lost its D.C. lead Kiki McLean as she moved into a counselor role at the agency in June. She had served as senior partner-managing director and global head of public affairs in the Omnicom shop's D.C. office.

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