MDC Taps Mediacom's New-Business Vet Khartoon Weiss

She Helped MediaCom Win New Business From ADT, Tempur Sealy and A-B InBev

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Khartoon Weiss
Khartoon Weiss

MDC Partners has tapped Mediacom's Khartoon Weiss to serve as senior VP-business development.

Ms. Weiss, who was recently featured on Ad Age's 40 Under 40 list, is credited for contributing to Mediacom's new business success over the past couple of years.

She joined Mediacom in 2013 from Clear Channel Media and Entertainment, where she developed cross-platform programs and led client relationships with marketers including A-B InBev, American Express and PepsiCola. While at Mediacom, she was part of the team that won business from ADT, Tempur Sealy, A-B InBev and Direct General. Ms. Weiss has also worked on business development at Omnicom creative giant BBDO.

In her MDC role, she'll support the agency holding company's broad network of firms, which includes KBS+ and CP&B, but focus on Doner as well as MDC's media and digital service capabilities.

She'll work closely with Ryan Linder, who has served as a senior VP pursuing strategic growth for MDC firms. He'll expand his responsibilities for a broader portfolio of MDC agencies, including CP&B, the company said. Both will report to Bob Kantor, chief marketing and business development officer at MDC Partners.

"The members of our senior new business team serve as key partners to marketers in identifying the ideal model and teams to drive their businesses forward," Mr. Kantor said in a statement. "Khartoon's diverse experience on both the agency and publisher side make her an exceptional fit for MDC's entrepreneurial culture, and together with our existing team, we're now poised to have even greater success building the types of partnerships for our partners and clients that generate measurable business growth."

Expanding the new business offering has been in the works for a couple of years, according to a company spokeswoman. However, the addition of Ms. Weiss and expanded duties for Mr. Linder come as the company also adjusts to a new leader. Scott Kauffman replaced Miles Nadal as CEO of MDC Partners this July.

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