Since Mr. Murray's appointment in September, executive changes
Naming former Publicis execs Chris Shumaker and Nigel Jones
DraftFCB's North American chief marketing officer and worldwide
chief strategy officer, respectively.
Bringing in Morgan Shorey, also a Publicis alum, as senior
VP-strategic business development in October.
Hiring Karen Spiegel from Interpublic sibling R/GA as exec VP-global chief
Retaining Jonathan Harries, who had planned to leave the agency
at the end of the year, as global chief creative officer.
Promoting Elyssa Phillips, previously exec VP-worldwide creative
manager, to chief of staff. Ms. Phillips and Mr. Harries will help
elevate the agency's creative product and in managing DraftFCB's
creative community worldwide.
Those moves, taken together with Mr. Garfinkel's appointment to the
New York CEO post, indicate Mr. Murray is keen to place more
creative talent into key leadership roles and improve the agency's
creative reputation. Since its merger with Draft, blue-chip
creative accounts of the former FCB, including SC Johnson and MillerCoors, have left
the agency. Another creative client, Taco Bell, has greatly reduced
its reliance on DraftFCB.