Samsung VP-Marketing and Operations Exec Vince Hudson Steps Down

Former P&G Marketer Boosted CoverGirl, Crest Brands

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Vince Hudson
Vince Hudson

Vince Hudson, Samsung's VP-marketing and operations, is stepping down after less than two years with the company. His future plans were not immediately available.

Mr. Hudson began his career at Samsung on March 3, 2014, overseeing mobile marketing operations and product launches in the U.S. In particular, Mr. Hudson focused on enhancing how consumers engage with Samsung technology.

The day before Mr. Hudson started at Samsung, talk-show host Ellen DeGeneres won the internet after taking a selfie with Bradley Cooper, Jennifer Lawrence and Kevin Spacey, among others, during ABC's broadcast of the Academy Awards. The photo, which was taken with a Samsung Galaxy Note 3, became the most retweeted image in Twitter history.

While Samsung said Mr. Hudson had no direct involvement with Ms. DeGeneres' record-breaking tweet, a connection certainly exists.

Prior to his time at Samsung, Mr. Hudson spent more than 20 years at Procter and Gamble, leaving the company as VP/general manager-beauty care division. In 2006, he joined P&G's beauty business, spending seven years in the division, starting with CoverGirl, where he developed a relationship with Ms. DeGeneres, who P&G brought in to pitch the brand in 2008.

Before his stint with CoverGirl, Mr. Hudson was brand manager of P&G's Crest Whitestrips. The brand ultimately overtook Colgate for U.S. oral-care leadership. After that, Mr. Hudson was named marketing director at P&G, where he marketed Prilosec OTC as it transitioned from prescription drug to over-the-counter medicine.

From 2011 to 2013 Mr. Hudson was based in Singapore as a general manager on P&G's developing-market beauty and personal-care businesses where he, among other things, helped launch Old Spice in India.

In 2006, he was one of Advertising Age's "40 under 40."

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