In selecting Pettit, ABM has chosen a leader from outside the b-to-b media sector. But Pettit has firsthand experience in the ways that digital advances can challenge an industry. He has a range of experience in the music industry, which has been hit hard by the digitization of music.
Pettit’s experience includes stints as VP-global digital operations and assets management at EMI Music’s New York office; in Ascent Media Group’s digital media unit, as general manager for North America for Accenture Digital Media Services; and as an independent media consultant focused on digital technology.
“The ABM board made a conscious decision to select a candidate from outside the b-to-b media industry,” said Charles G. McCurdy, ABM chairman and president-CEO of Canon Communications. “Chosen from a wide and diverse pool of over 100 candidates, Clark has a strong and compelling mix of management and transformational experience in the technology and digital solutions and services markets.”
In a statement, Pettit said: “The b-to-b media industry is currently grappling with fundamental changes in the ways that businesses get and use information. Many of these changes parallel the ways that the consumer-focused media industry has been transforming, particularly through digital media and Internet-connected technologies.
“I believe that my experience in managing transformational change, embracing these new technologies and behaviors, and finding new business and revenue models will be directly relevant to ABM, its members and the b-to-b media industry.”
Hughes announced earlier this year that he was stepping down from the organization he had led since 1994 to join a company that will produce Broadway plays.