Cape Coral, Fla.—Alvion Technologies, a list marketing technology provider, has been acquired by an investor group. Financial terms of the deal were not disclosed.
The group of three, led by Robert K. Sher, who was named CEO, also includes Gary Schmidt, who becomes president, and Richard S. Trenkmann, who becomes CFO of the company, which has been renamed Alvion LLC.
The partners intend to expand the company’s suite of services in the future.
Vil Ezerins, founder of Alvion Technologies, will remain in an advisory capacity. He retains an equity interest and is a partner in Alvion LLC.
Two members of the investor group are veterans of the direct marketing industry. Sher was CEO of Primis Marketing Group and CEO of KnowledgeBase Marketing, both of which he founded, as well as onetime president of Donnelley Marketing. Schmidt was most recently general manager of Hyphos360 and also spent time at both Experian and BMG Direct.
Trenkmann has managed Triad Partners, an equity firm, for 15 years.