Attensity releases update of text analytics application

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Palo Alto, Calif.—Text analytics company Attensity has released Attensity Analyze for VOC, version 5.2, a data-mining solution that monitors and analyzes voice-of-the-customer feedback across a variety of conversation channels, including e-mail, customer relationship management notes, survey responses and social media.

New to the software are reports for Net Promoter Score issues, customer churn and competition. The new release also includes social media intelligence capabilities that make the application’s natural language processing engines better at understanding social media conversations, according to the company.

A new sentiment-scoring feature assesses “degrees of opinion” and uses these data to define a sentiment score that can be tracked at the product and issue level, Attensity said.

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