Blog commenting as a marketing tool

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Sometimes a marketing tactic can revolve around being a participant in social media and not just an initiator of social media. One of those is commenting on other people's blogs. SEOmoz CEO Rand Fishkin says leveraging blog comments can help improve brand awareness, direct traffic to your own site, improve search rankings and provide valuable contacts for later exposure. Here, Fishkin offers 10 recommendations for using blog comments effectively as part of your social marketing efforts.
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