'BusinessWeek' to add fashion supplement

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New York--BusinessWeek and Chic Simple announced they will produce a co-branded supplement in BusinessWeek called “Dress Smart Business.” The supplement will debut in the Sept. 15 issue of BusinessWeek. “Dress Smart Business” will include stories on the ideal business suit and business casual. “The new relationship with Chic Simple is yet another example of BusinessWeek’s myriad of unique and strategic venues for sophisticated marketers,” Bill Kupper, BusinessWeek president-publisher, said in a statement.
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