Drive demand, increase revenue, and boost marketing effectiveness with Social Business Technology

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Enterprise social collaboration is firmly established as a way to reach prospects and customers, but it can also strengthen the effectiveness of marketing teams. In today's environment, marketing teams can be widely dispersed, a situation that requires remote players to closely interact with their office-bound colleagues. Telephones, email, and electronic file-sharing form the basis of such interaction, but now, more than ever, social business technology can play a crucial role in kitting together far-flung teams.
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