Experian QAS address verification comes to Salesforce CRM

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Boston—Data quality and services company Experian QAS has released a new integration of its address verification solution with the Salesforce customer relationship management application, running as software as a service.

QAS for Salesforce CRM allows users to validate address records as they are accessed for accuracy, completeness and Postal Service appropriateness. Additional data sets, such as international address verification, also can be added at the point of capture.

The new capabilities will help users increase database profiling and reduce returned mail, according to the company.

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