Interactive agencies, honorable mention: Digitas

Published on .

Honorable mention


Location: Boston


Key executive: Laura Lang, president

2004 revenue: $251.6 million

2004 b-to-b revenue: N/A

Key clients: American Express Co., FedEx Corp., General Motors Corp., Grainger, Intercontinental Hotels

Major 2004 campaigns: American Express, OPEN: The Small Business Network microsite; FedEx Kinko's, online, direct, e-mail and in-store; Intercontinental Hotels, Holiday Inn e-booklet

Comments: Acquired online agency Modem Media; won Ad:Tech Best in Show; won four Cannes Lions.

Most Popular
In this article: