MediaTrust acquires Kenzei

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MediaTrust acquires Kenzei New York—MediaTrust, a digital performance marketing company, announced the acquisition of Kenzei, San Francisco, which provides conversion and e-mail marketing services. Financial terms of the deal were not disclosed. Under the acquisition, Kenzei’s conversion marketing and e-mail remarketing solutions will be integrated into the MediaTrust offering and marketed as MediaTrust Conversion Solutions.
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