BtoB

myThings partners with TagMan for marketing measurement

Published on August 27, 2013.
Gift Article
READ THIS NEXT   
BtoB Marketers: Are You Mobile Yet?

New York—myThings, which provides customized online ad solutions, announced a strategic partnership with TagMan, a tag management company. Under the partnership, myThings will offer its advertising clients access to TagMan's Visual Insights Suite marketing analytics dashboard. The VIS platform allows marketers to measure the impact of display ads, search, email, social media and other online ad programs on conversions.

In this article:

Most Popular

WHAT TO READ NEXT

BtoB Marketers: Are You Mobile Yet?

BtoB Marketers: Are You Mobile Yet?
An Innovative B2B Marketing Deal

An Innovative B2B Marketing Deal
Forrester B-to-B Marketing Predictions: Customer Focus to Sharpen

Forrester B-to-B Marketing Predictions: Customer Focus to Sharpen
Oracle Pitches 'Power of One' for Marketing Cloud -- Using Its Own Marketing Cloud

Oracle Pitches 'Power of One' for Marketing Cloud -- Using Its Own Marketing Cloud
IBM Looks to Strengthen the CIO and CMO Connection

IBM Looks to Strengthen the CIO and CMO Connection
CDW Rolls Out New Ads Featuring a Barista, a Class Clown and a Fanny-Pack Wearer

CDW Rolls Out New Ads Featuring a Barista, a Class Clown and a Fanny-Pack Wearer
Ally Financial Starts First Unified Brand Campaign

Ally Financial Starts First Unified Brand Campaign
Thomson Reuters Takes Over Grand Central Station

Thomson Reuters Takes Over Grand Central Station