Telling Stories to Generate Revenue

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Good stories can work in a surprising variety of situations - building loyalty, solidifying culture, even solving problems. They make your network of prospects, customers, employees and partners an extended family. But their degree of success comes down to execution: the right stories, told the right way in the right context. An expert panel will share the why, when, where and how of storytelling for revenue. Along the way, they will provide detailed examples demonstrating unique content and formats.
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