Web Analytics Association hires Levin as executive director

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Wakefield, Mass.—The Web Analytics Association has hired Mike Levin as its first full-time executive director.

Previously the association's business operations were overseen by Virtual Inc., which will continue to be involved with WAA.

Levin previously served as executive director of the Oracle Applications Users Group, responsible for managing membership, programs and events. He also served as executive director-Southwest regional office, for the American Electronics Association, now Techamerica.

WAA, which supports online marketing analytics, has more than 1,500 members in about 40 countries.

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