The Winners

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Integrated Campaign (more than $200,000) Winner: Cisco Systems, “The Human Network Effect,” Ogilvy West Runner-up: Emerson, “Consider It Solved,” DDB Chicago Honorable Mention: Intel Corp., “Intel Embedded: 15 Billion,” Doremus Integrated Campaign (less than $200,000) Winner: John Deere, “John Deere Smackdown,” GyroHSR Runner-up: Nucor, “Nucor 2008 Special Bar Quality,” Eric Mower and Associates Honorable Mention: Flomax, “Flomax Pilobolus,” Draftfcb Healthcare Direct Mail: Multi Winner: U.S. Postal Service, “Down Economy DM,” Campbell-Ewald Runner-up: Tandberg, “Tandberg Disruption,” Goodman Marketing Partners Direct Mail: Single Winner: Makino, “Makino IMTS VIP,” GyroHSR Runner-up: USG, “USG Sandwich,” GyroHSR Honorable Mention: IDEAL PowerPlug, “IDEAL PowerPlug Electrical Inspector,” Davis Harrison Dion Print: Single Ad Winner: O-I, “O-I Specialty Market,” Nicholson Kovac Runner-up: Toyota Motor Sales, “Bees,” RiechesBaird Honorable Mention: Makino, “Makino Engineering Services,” GyroHSR Print Campaign (more than $200,000) Winner: Delta Dental, “Delta Dental Tooth Formations,” GyroHSR Runner-up: Accenture, “Economic Adversity,” Young and Rubicam Honorable Mention: Dow AgroSciences, “Dow AgroSciences-Pest,” Bader Rutter Print Campaign (less than $200,000) Winner: Hytorc, “Hytorc,” Stein Rogan+Partners Runner-up: O-I, “O-I Natural Glass,” Nicholson Kovac Honorable Mention: InSite One, “InSite One Data Recovery,” Mintz & Hoke Communications Group TV: Campaign Winner:, “There's Never Been a Better Time To Go To Monster.Com,” BBDO New York Runner-up: Cisco Systems, “CEO,” Ogilvy West Honorable Mention: Cisco Systems, “Human Network Effect,” Ogilvy West TV: Single Spot Winner: Accenture, “Economic Adversity,” Young and Rubicam Online Video Winner: Sage, “Sage: Extended Enterprise Suite,” Doremus Runner-up: John Deere, “John Deere High Speed Dozer,” GyroHSR Honorable Mention: Centocor Ortho Biotech, “Live in My Skin,” Draftfcb Healthcare Online Campaign Winner: Malvern Instruments, “A Unique Event in Rheology,” Hot Diggity Creative Runner-up: IBM Corp., “Connect Mr. Fong,” Ogilvy New York Honorable Mention: Sybase, “Sybase Enterprise Mobility,” SicolaMartin Outdoor Winner: Accenture, “Economic Adversity,” Young and Rubicam Runner-up: Sybase, “Sybase Capital Markets,” SicolaMartin Microsite Winner: IBM Corp., Connect Mr. Fong Agency: Ogilvy New York Runner-up: SAP, Clear New World Agency: Ogilvy New York Honorable Mention: Makino, Makino IMTS Agency: GyroHSR Nontraditional Winner: Nucor, “Nucor 2008 DC,” Eric Mower and Associates Runner-up: Catalyst Direct, “Catalyst Bat Phone,” Catalyst Direct Trade Show Winner: John Deere, John Deere High Speed Dozer Event Agency: GyroHSR Runner-up: Cerner, Cerner Trade Show Exhibit Agency: Derse Honorable Mention: Kinze, Kinze Manufacturing-Farm Machinery Show Agency: Nicholson Kovac *Please note, there were no winners in the radio category this year.
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