XBOX Gears of War 3: Dust to Dust

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The team at Twofifteen McCann brings the Gears of War Trilogy to a close with "Dust to Dust." The spot, directed by Smuggler's Adam Berg with Digital Domain, takes an embedded camera point of view as it revisits key moments from previous games, finally settling on Marcus Fenix and Dom Santiago, still together as they face their final battle in the third and final installment. With a somber tone and set to Mazzy Star's poignant "Into Dust," the spot hearkens back to the original "Mad World" film that started it all. The trailer debuted today on

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