Zero Marketing Budget? That's Just Fine for

CMO Naomi Hirabayashi Gives Three Secrets to Making an Impact With Few Resources

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No marketing budget? Apparently you can still do something. CMO Naomi Hirabashi shared her three tips to non-profit advocacy after her session at Ad Age's CMO Strategy Summit Oct. 16 in San Francisco.

A big part of that linking up with brands like Aeropostale, JetBlue, VH1 and others to get across their message of youth volunteerism and advocacy.

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