Al Moseley Named President & CCO of 180 Amsterdam; Jed Grossman Named CD at Mother & More
Al Moseley has been named president and chief creative officer at 180 Amsterdam. The former ECD and managing partner has been at the agency for three years, after steering award-winning work at Wieden + Kennedy Amsterdam and working out of hiw own shop Hurrell, Moseley, Dawson & Grimmer. His new role comprises the responsibilities of his previous ECD position and that of the former agency president Kevin Dundas. He will now be responsible for helping to drive the agency's growth and leading its management team. Since Moseley joined the agency, he has helped to diversify the business client-wise and globally, with the addition of clients such as PlayStation, Asics, Diageo and Qatar, all while helping to steer creative on clients like PlayStation and Western Union.
Mother New York's Jed Grossman has been promoted to creative director. He joined the agency as an senior creative in October 2008 and has worked on campaigns for Target, New Balance, Reading is Fundamental, Sour Patch Kids and Virgin Mobile. In 2010, his contribution to the New Balance "Alarm-Clock Work" campaign earned him the Creativity "Creative to Know." Prior to that, the FIT alum held senior art director and art director titles at Strawberry Frog and Crispin Porter + Bogusky where he generated work for clients including Microsoft, Fosters, Mini Cooper, Burger King, Miller Lite and Volkswagen. Grossman's work has been lauded at Cannes Lion, Clio, One Show and Andy awards. In his new position at Mother, he will lead creative efforts for Tanqueray.
Crispin Boulder + Bogusky's Boulder office expand with three new creative director hires:
Sesh Moodley joins the team from the AKQA, where he held the same title and worked on Anheuser-Busch InBev brands such as Budweiser and Bud Light. Prior to that, Moodley was at Naked Communications, Sydney where he earned Cannes and Effie Gold awards for his work on Art Series Hotels' "Steal Banksy" campaign as well as a Silver Lion for "Overstay Checkout." The "Speedkills" work he did for the Transport Accident Commission received Gold awards at both the New York and Spike Asia Festivals. Moodley was a musician and music producer prior to his career in advertising. During that time he supported acts including the Beastie Boys, Ice Tea and The Pixies.
His new co-worker Matthew Elhardt comes to CP+B from 180 LA. Over the course of his 15 year career, Elhardt has held positions and freelanced at agencies including Wieden + Kennedy, TBWA Chiat Day New York, Fallon, Goodby Silverstein and Partners, and Media Arts Lab.. In that time he has worked on campaigns for clients including HP, Subaru and CNET. He has been awarded Gold at the One Show and Art Directors Club and has been named ADDY "Best in Show" at the Webby Awards. Elhardt has also been an Art Directors Club judge and a professor at Miami Ad School.
He and Moodley are joined by Avital Pinchevsky, who joins the agency from DDB South Africa where she was Creative Director on McDonald's, Bob Martin, First National Bank (South Africa) and KWV. Prior to that she held positions at MetropolitanRepublic Johannesburg, BBDO New York, Y&R Tel Aviv and TBWA Hunt Lascaris in Johannesburg. Her awards include a South African Youn Lions competition for Cannes, One Show Gold, as well as D&AD and Clio Awards. Pinchevsky also served as a judge this year's New York Festival and the South African Young Lions competition.