Apted Joins Believe Roster, Rabbit Hires Hwang As EP And More

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Believe Media has added English filmmaker Michael Apted to its roster of directors. Apted's movies include Gorillas In The Mist, Coalminer's Daughter, Gorky Park and Bond film The World is Not Enough. He is also well known for his 7 UP documentary series, which follows the lives of 14 Britons from the age of seven in seven-year increments, and TV work includes directing the first three episodes of HBO's series Rome.  Most recently, he helmed two episodes of Showtime’s new series, Masters of Sex. Apted's previous commercial projects include the short film The Party Guest for Hill Holiday’s “The Responsibility Project” for Liberty Manual Insurance; a six-spot campaign for Nike ID with Wieden+Kennedy; "Reclast" for McCann Erickson; and "Homecoming" for Ford Motors.





Nancy Nina Hwang has joined Rabbit Content as executive producer based in its LA office. Hwang will be working with the live action roster as well as with Rabbit Studio, which houses design and animation. She joins Rabbit from MassMarket where she was most recently executive producer in the New York office. Her six years of experience at Psyop and MassMarket include contributions to projects such as AllState’s “Mayhem” campaign with directors Phil Morrison and Romain Gavras as well as Travelers and Monster.com with Rupert Sanders. Prior to Psyop/MassMarket, she was at TBWAChiatDay LA as a broadcast producer on accounts like PlayStation, Nissan/Infiniti and Pepsi One with the Apple creative team.


London studio Not To Scale has opened an office in New York, and has taken on animation director Chris Dooley, formerly of National Television, for representation worldwide. Dooley (pictured), was the co-founder and ECD of NATL TV and has directed spots for British Airways, Coca-Cola, Nike, Channel 4 and more. He has also directed music videos for the likes of Selena Gomez. Not to Scale's New York office will be led by Santino Sladavic, formerly at Logan. Sladavic has also worked as EP at Blind where he produced Gnarls Barkley 's "Crazy" music video, and as West Coast executive producer at Shilo.





Production Company atSwim has added new director Noah Paul for commercial representation. Paul has worked as design and film director for BULLETT, NY's culture, fashion, music and art media resource. His first work for atSwim is a nine spot campaign with Kaiser Permanente with agency Campbell Ewald.








Cutters Studios has added editor Louis Lyne to its Detroit studio. Lyne, who is the son of Fatal Attraction director Adrian Lyne, has previously edited projects for the US Navy, and the automotive industry including Ford’s recent Middle East campaign. He previously worked for Griot in Detroit and helped to found Start Editorial.




Director and former Droga5 founding partner Ben Nott has launched an Australian office based in Sydney, to support the commercials arm of his US-based production company World Wide Mind. Its first work is for Sanitarium’s Weetbix campaign 100% Ready via BWM.







Commercial director Gerard de Thame has joined bicoastal production company Supply & Demand. De Thame’s recent credits include spots for advertisers such as Nike, Mercedes, Acura, Honda, Land Rover, CSX, Marriott, Kia and The New York Times.  His Mercedes commercial, “Falling in Love Again,” which traces the automaker’s history, is part of the Museum of Modern Art’s permanent film collection.







Swedish production house Stopp has appointed Fredrik Montan Frizell as CEO, replacing Jesper Palsson with immediate effect. Frizell has been with the company since its launch in 2009, working with the Stopp Group CEO Pasi Helin and Palsson and developing Stopp in Los Angeles. As senior interactive producer, he worked on projects including Chris Milk/Beck 's "Lincoln Hello Again". Frizell started his career at Apple, moved to production company Traktor in L.A. before joining Stopp. He has spent the last few months launching Stopp in New York.




Randal Ford has signed with Dallas-based Liberal Media Films as a director. Ford, who has already completed work for Frost Bank and HBU (Houston Baptist University), is best known as a stills photographer.


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