Doner Promotes Gaboriau as Strasberg Exits for Nonprofit

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Jason Gaboriau
Jason Gaboriau Credit: Doner

Doner has promoted Jason Gaboriau to chief creative officer, the Los Angeles office's first creative to hold that title. Gaboriau joined Doner LA in 2015 as EVP, executive creative director. Working with EVP, Managing Director Zihla Salinas, the duo has won new business including digital AOR for Nestle brands Nescafé's Clásico, Taster's Choice, DiGiorno and California Pizza Kitchen at Home, and the LA office has doubled in size.

Prior to joining Doner LA, Gaboriau was VP, executive creative director at CP&B in Los Angeles, where he grew the agency from a small production outpost with one client to a fully integrated agency with over 100 employees and clients such as Paddy Power, Turkish Airlines and NBA 2K. Previously, he was founding partner and executive creative director at Amalgamated, an agency he helped to start, grow and run for 10 years.

Danielle Pak
Danielle Pak Credit: Zambezi

Independent creative agency Zambezi has named Danielle Pak as its first director of communications planning, from Wieden & Kennedy Portland, where she was a media and communications strategist.

At Zambezi she will launch a communications planning offering within the agency's strategy department. At Wieden, Pak worked with clients including Procter & Gamble's Old Spice and Herbal Essences, Electronic Arts and

New FCB West Hires
New FCB West Hires Credit: FCB West

FCB West has made three senior creative and account management hires. Mike Long joins the agency from Goodby, Silverstein & Partners and was previously a group creative director at Droga5. At Goodby, he led the Comcast/XFINITY account as creative director. Prior to his role at Goodby, Long developed and directed award-winning digital content for Airwick, Motorola, Quilted Northern, Diet Coke, Johnsonville and JC Penney's He also held positions at Saatchi & Saatchi both in London and New York, Publicis and Epoch Films.

Arlene Bae will be SVP, group management director, and lead the Levi's and Ghirardelli accounts. She has worked at R/GA, Blast Radius, Carat, Euro RSCG and Leo Burnett. Sara Wallace joins as VP, account director, from Leo Burnett in London to work on FCB West's Clorox brands. She was a global account director at Burnett, working on Procter & Gamble and Kellogg's brands.

Rob Strasberg
Rob Strasberg Credit: Doner

Rob Strasberg is moving from Doner, where he was global creative chairman, to become co-CEO of nonprofit Humble Design Fueled by U-Haul. Strasberg will share Humble Design oversight with his wife, Treger, who in 2009 co-founded the Detroit-based charity that restores dignity to families and veterans emerging from homelessness.

Strasberg co-owned Doner before selling the agency to MDC Partners in 2011. He was co-CEO and chief creative officer until August 2016, when he took on the global creative chairman title.

Dan Treichel and Dave Canning have joined Joan Creative as co-executive creative directors from 180 Amsterdam, where they worked with clients including Asics, DHL, PlayStation, Replay Jeans and United Colors of Benetton. Prior to that, they worked together at Barton F. Graf 9000. Before that, Canning was at Wieden & Kennedy and Young & Rubicam, and Treichel at CP&B and Droga5.

Kenwood Experiences, an experiential marketing agency in San Francisco, has hired Kevin Furuichi as executive producer. He started his career in broadcasting as a sports television producer and moved to interactive media, running OpenTV's digital studio team and later the PlayJam games channel. From there, Furuichi joined Sony Computer Entertainment to lead PlayStation Network's first original programming department.

Chelsey Shoop also joins Kenwood, as a project manager who has worked on the client side for Delta Dental and startup Viewpoint in Portland.

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