One of Brazil's leading creatives, Eco Moliterno, is joining Accenture Interactive in Sao Paulo in the latest move by consulting companies like Accenture to enter the creative agency space. At Accenture Interactive, Moliterno's role will be to lead creative, staff up the creative team, and participate in restructuring the company in Latin America, reported Meio & Mensagem, Ad Age's editorial partner in Brazil. Moliterno was creative VP at Sao Paulo agency Africa. He will join Accenture in March.
Accenture Interactive entered Brazil in 2015, buying Brazilian agency AD Dialeto and launching a Sao Paulo office of Fjord, a U.K.-based design business acquired by Accenture in 2013.