The pair had been group creative directors, overseeing some of the agency's notable integrated work for Frito-Lay, including the recent Crash the Super Bowl effort for Doritos, and the 626 horror franchise. Prior to Goodby, the pair made waves at W+K/Amsterdam as the CW/AD team on Coca-Cola's "Happiness Factory." Goodby has also promoted Creative Director Margaret Johnson and Group Account Director Nancy Reyes to associate partners.
Steve Mykolyn has added creative leadership of TAXI Europe in Amsterdam to his current role overseeing creative of TAXI North America.
BBDO Atlanta's Bobby Pearce was promoted from executive creative director to chief creative officer. Pearce has led creative on AT&T and launched REI's first TV campaign. Prior to BBDO, co-founded creative shop Damman Pearce after working at Fallon, MN under David Lubars.