People news from Tool, Moxie Pictures and more.

Tool has signed James Cooper as an interactive director on its
roster. Cooper, a former innovation chief at JWT, has been responsible for digital
work including the recent Cannes Gold Lion-winning mobile
application for Band-Aid featuring the Muppets, Wheaties' Most
Valuable Tweeter Super Bowl campaign, and JCPenney's Return to
the Doghouse campaign. Prior to joining Tool, Cooper acted as chief
creative innovation officer at JWT New York. Previous to that, he
was creative director at UK digital agencies, Dare and Agency
Republic.


Polish post-production and VFX house Platige has launched in the U.S. The newly launched NYC studio extends the reach of the company's Warsaw headquarters to the US market, and will service all areas of CG, animation, and VFX in advertising, broadcast and film. Platige's directors' credits includie Melancholia, Antichrist and Essential Killing, as well as commercial work for Kellogg's, Listerine, Duracell, Orange, Vodafone, Air Wick, Orbit, and Gillette. The US studio is currently working with a number of New York based clients, and has completed projects for History Channel, Nickelodeon, Listerine, and Braun. Matt Subieta is the New York creative director.

