Rabbit has signed comedy director Bobby Farrelly (Dumb &
Dumber, There's Something About Mary, Hall Pass), for his
first-ever commercial representation. Farrelly's debut as a
commercial director was the Rabbit-produced, Super Bowl spot
Thing Called Love for Samsung out of
(pictured). His next feature film with his brother Peter will be
The Three Stooges, starring Sean Hayes, Chris
Diamantopoulos and Will Sasso, which opens April 13th.
Digital studio Radium/Reel FX, (Santa Monica/Dallas) is officially re-branding under one name: Reel FX. The re-brand includes a complete logo and website makeover for the studio, and is the result of the continuing fusion of Radium and Reel FX that started in spring of 2007, when Reel FX acquired Radium. Reel FX will continue to operate in its current Santa Monica and Dallas spaces, and continue to produce and develop animation, VFX and design work for commercial, entertainment, live-venue/special attraction and interactive projects.