Creativity 50 2011: The Creators Project: Hosi Simon, Eddy Moretti, Dave Haroldsen
The Creators Project, a collaboration between Vice Media and Intel, started in May 2010 as a media-and-event platform , celebrating creativity, culture and technology across media and countries. This year it moved beyond celebration and into creation, adding a multimillion-dollar fund called The Studio to actually help artists produce their work.
It's also expanding around the world. This year's events began at the Coachella Music and Arts Festival, where The Studio introduced its first work, including a light and sound sculpture from United Visual Artists incorporating the main stage and experimental music. Next The Creators Project goes to Lyon, France, for a partnership with a festival there; Paris, for the first official bespoke Creators Project event this year; then Säo Paolo; Seoul; Bejing; and New York in October.
"The interesting thing about The Creators Project is that it's global," said Hosi Simon, global general manager at Vice. "Exploring the space between creative art and technology has been done a million times before. I think really creating the space between art and technology on a global basis hasn't really been done before, where I take a Chinese artist and put him together with a Brazilian artist and create a new work."