Baby Talk Gets Real in Ad from Nestle's Guigoz and Publicis Conseil

Creativity Pick of the Day

Published on .

Now this is how you use talking babies in commercials. French baby-milk brand Guigoz and Publicis Conseil debut a spot directed by David Shane that features some adorable, spot-on baby talk.

The Nestle-owned brand has always been focused on helping new parents understand the needs of their little ones. The spot takes that message to heart and shows a bunch of cute babies getting quite opinionated on topics such as a rubber ducky, mom's abysmal stroller-driving skills and a googly-eyed family.

The campaign also includes a Baby Talk app developed by Marcel that "translates" your baby's babbling and lets you create your own interpretations.

For more on this work, including full creative credits, visit Creativity

Most Popular