David Fincher and Rooney Mara Reunite for Calvin Klein Fragrance Ad

The 'Yeah Yeah Yeahs' Provide Backing Track

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The waiflike beauty of Rooney Mara is the perfect centerpiece of this black-and-white commercial for Calvin Klein's new fragrance, Downtown. Directed by David Fincher, (who worked with the actress for "The Girl With the Dragon Tattoo") the commercial stars Ms. Mara as a Hollywood starlet with a very human side -- a sense of empathy and delight -- something that hasn't, we assume, been washed away by fame and fortune.

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