In 'Game of Thrones' Stunt, Dragon Bones Wash Up on Beach

Stunt by Brit Streaming Service Blinkbox to Promotes Return of Show

Published on .

For once, it's not HBO coming up with masterful moves to promote hit show "Game of Thrones." British movie and streaming service Blinkbox thought up this clever stunt to promote the arrival of season three of the show on its platform. The "remains of a giant dragon" washed up on the Charmouth beach on Dorset's "Jurassic Coast" (thus named because the area depicts a geological walk through time spanning the Triassic, Jurassic and Cretaceous periods).

The skull of the dragon was about the size of a bus, created by a team of three sculptors working for more than two months. The stunt was inspired by a scene which saw Arya Stark discovering a dragon skull in the dungeons of King's Landing.

For more exciting ideas in brand creativity, tune into, follow @creativitymag on Twitter or sign up for the Creativity newsletter.

Most Popular