Production Company Standout 2015: Uber Content
Uber Content has become a truly formidable production player, representing a multidimensional bench of talented voices.
It showed its forte for comedy at the hands of directors such as Fred Savage and Daniel Strange. Mr. Savage was behind the camera in ads for Realtor.com starring Elizabeth Banks as a borderline crazy real estate fanatic.
Mr. Strange, known for directing Zach Galifianakis' absurdly funny "Between Two Ferns," applied his comedic skills to cast light on a more serious subject. He directed the fantastic film for Tie the Knot via The Martin Agency, promoting the organization's "Supreme Save the Date" campaign encouraging same sex couples to send wedding save the date cards to the Supreme Court. It depicted the organization's founder and Modern Family Actor Jesse Tyler Ferguson playing the various Supreme Court Justices, including party animal Elena "Ragin" Kagan, gamer Ruth "Notorious RBG" Ginsburg, the gym-going Samuel Alito and Chief Justice Roberts.
The company delivered emotional stunners as well, such as the heart-warming holiday tale for Air Wick, via Droga5 and directed by Keith Ehrlich. It depicted a soldier on duty who gets to be home for Christmas, at least in spirit, courtesy of a special scent package from the air care brand.
While headliner Eliot Rausch departed to join Stink, the company produced his work for Starbucks and 72andSunny, a film introducing the company's program to help open up opportunities for its full and part-time workers as well as Droga5's "Not Broken" for Honey Maid, an intimate peek into the lives of nontraditional families.