100 Leading National Advertisers is Ad Age's annual ranking of the 100 largest U.S. advertising spenders.
Ad Age started the LNA report in 1956.
RANKINGS, ANALYSIS, CHARTS AND MORE
Ad Volume Soars 6.9% to $64.6 Billion for Top Marketers
By R. Craig Endicott
100 Leading National Advertisers
Ranked by Total U.S. Ad Spending in 1998
Domestic ad spending by category
Revenue per ad dollar for 100 leaders
MEGABRANDS RANKINGS
Despite GM Strike, Chevy Holds off MCI
By R. Craig Endicott
METHODOLOGY AND MORE INFO
Leading National Advertisers Archive
1997 to present
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